The Orange Group launched the Mahali application this Thursday, December 5 in Abidjan. Mahali is a location based mobile service to develop e-commerce across the country. And should very quickly be duplicated in the African countries where it is represented.
This new product from the French telephony giant was designed with merchants. It offers a location service for delivery locations and a physical address for each customer.
" It is not always easy to have products delivered in cities dotted with places without addresses. Now, in a single web-application built with and for e-commerce, merchants benefit from a simple tool with which to find their customers' addresses, schedule appointments, easily manage their deliveries and, from January 2020, get paid with Orange Money ," says Alexis Bafcop, Intrapreneur at Orange and Co-founder of Mahali.

Alexis Bafcop, Intrapreneur at Orange and Co-founder of Mahal

Mahali is the digital version of the verbal process by which the inhabitants of Abidjan locate themselves or locate a place from landmarks. To this often detailed description can be added an image of the landmark.
In March 2015, the Orange Group presented its new "Essentials2020" strategic plan, which places the customer experience at the heart of its strategy. The aim is to enable them to benefit from the digital world and the power of its high-speed networks.

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