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Cameroon: The digital insurer Baloon relies on Total service stations to win customers

14/09/2021
Categories: Companies

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TotalÉnergies Cameroun has signed a partnership with Baloon, a specialist in online insurance brokerage. Thanks to this partnership, it is now possible for motorists coming to buy fuel to take out their insurance policy with Baloon, which claims leadership in this market on the African continent. This operation has been officially tested in a pilot version since mid-July 2021 in 3 TotalÉnergies stations in Douala: Akwa (freedom boulevard), Bojongo (Douala West exit) and Bonamoussadi (Maetur roundabout). A progressive deployment in all the stations of the territory should follow in the weeks to come. As a reminder, the insurance penetration rate in Cameroon officially reaches barely 2%.

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